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Small Business Promotional Items for Your Budget

August 16th, 2019

Promo Items for Your Small Business will Make a Big Impact

Running a small business takes passion, dedication and a boat load of hard work.  Owners and managers wear many hats and tackle a variety of challenges on a daily basis. Prioritizing the daily “to-do” list is an absolute requirement for survival.  That being said, when it comes to small business promotional items, it usually ends up at the bottom of everyone’s priorities.  This means owners are often forced to quickly purchase something…anything… at the last second to give away at an upcoming event. At this point, any of the hundreds of online stores may seem to be the best use of time to order a standard plastic promotional item. Cheap, fast, and easy – we get it.  

At The J. Paul Company, we believe there is a better way. In fact, we have built our business on exactly this concept. Our entire team is here to show companies, both large and small, how to source the right product at the right time, for the right price.  It does not have to cost a fortune and you do not have to purchase thousands of pieces.  Our team is here to listen and understand what you need.  We take this information and provide a custom deck of products to meet your objectives.  We either produce the products in our facility or source them through a very select group of vetted factories to bring you the best small business promotional items. Plus, carrying out each step of the process in-house allows us to provide you with faster turnaround times.

The key to our success is our ability to listen and ask the right questions.  By following our sourcing process, we become an extension of your company and measure our success on retaining and growing our client partners. Through listening, making great small business promotional item suggestions and delivering without fail, we believe our relationship will grow and prosper with our clients.

When choosing a small business promotional items partner, we believe certain questions must be asked. At J Paul, we make sure we have a full understanding of your need before we make our recommendations. This ensures the quality of the service you receive. Our knowledge of your company will also expedite our process by removing the guess work.

We start our relationships by asking the following questions:

1. What is your plan or vision of how the products will be used? 
2. Do you have a specific message or tagline for the event?
3. How important is the event to your success this year?
4. Do you have a specific quantity you need and can we leverage other events or locations to increase quantities to reduce price?
5. What is your in-hands date?
6. Are they shipping to one location?
7. Do you have the logo or messaging completed for this item?
8. Other than products, are their additional services we can provide? Packaging, kitting, storage, distribution, print, onsite assistance?
9. Do you have any specific ideas you would like for us to include?
10. The most important of all – Do you have a budget for these products and services?  If you trust your vendor, they will need this information to ensure their suggestions are on target and on budget.  A great rep will come in below budget and on target.

We ask these questions because we truly care about our customers. Through the use of our promotional products and supporting services, you can rest assured that your investment will help grow your small business.

Regardless of whether or not you choose to work with us, we wish you the best of luck and continued success!

The J. Paul Company