The golf course is known as the “office away from the office” and it’s no secret that there are golden marketing opportunities within the sport of golf. The U.S. Open, British Open, Masters, and PGA Championship are huge marketing events that bring in millions of sponsorship dollars from big companies like AT&T, American Express, Aflac, and FedEx.
However, promoting on the green is not just for the giant companies at big events. Small and mid-sized businesses also benefit from brand exposure on the green through promotional golf products. Successful marketing depends on being in the right place at the right time and reaching out to customers, prospects, and vendors when they are relaxed and receptive to your brand. Golf course marketing works wonders because it connects with an audience during an enjoyable, memorable recreational activity. And with over 25 million Americans playing the game each year, promotional golf products are sure to be used, noticed and enjoyed!
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